Grassroot Soccer

www.grassrootsoccer.org

What

A world-renowned platform that uses the power and passion of soccer to educate, inspire, and mobilize adolescents to address HIV and other adolescent health issues

Why

To stop the spread of HIV/AIDS among sub-Saharan adolescents, promote adolescent health, and encourage youth leadership

How

By harnessing the universal language of soccer and the engagement it stimulates among adolescents

GDI’s Role

GDI helped Grassroot Soccer identify and define the pathways to scale the impact of its work as it reached a critical inflection point in its growth. As a result, Grassroot Soccer is exploring new partnerships to address the rise of HIV/AIDS in adolescents and build off its platform to engage youth on other subjects of social significance.

Key People

Tommy ClarkFounder + CEO, Grassroot SoccerKirk FreidrichCo-founder + Executive Director, Grassroot SoccerMoitreyee SinhaAssociate Director, GDI
Andrew SternFounder + Executive Director, GDI

Focus Area

Beyond Health

Staging

Ongoing

Partners